The brand

Diesel is never just a pair of jeans, it’s a statement on individuality and self-expression.

This is Diesel, a battle cry for innovation, artistry and technical expertise, and a belief that passion is the greatest muse. Founder Renzo Rosso has drawn from this over the past 35 years to create a lifestyle brand that’s as much rooted in denim as it is in his vision for the future.


Opening times

Every day from 10 am to 8 pm